CONSUMER- AND
ORGANIZATION-DRIVEN DECARBONIZATION

VMware, DAML and Dell Boomi invite you to help in the challenge of incentivizing consumers and organizations to accelerate decarbonization by creating a CO2 footprint measurement, accountability and investment tool.

Find out below what you can do and how you can participate in Odyssey Momentum, November 13-15, 2020.

An invitation to get involved

During Odyssey Momentum, November 13-15, five selected teams will build new solutions to the challenge of VMware, DAML and Dell Boomi. We invite you to join the online environment to see what teams are working on, interact with their ideas, and contribute to new solutions that are valuable for you.
Therefore, VMware, DAML and Dell Boomi are inviting SMEs and large corporates who want to prove they are transitioning to green operations, game theory experts, policymakers, regulators, and many other stakeholders to work with the teams, be the first to test and give feedback to the solutions, and then help launch the best solutions after the event.

WHY WE'RE LOOKING FOR YOUR HELP

The cost to consumers and companies currently ignores the societal and environmental impact of CO2 emissions caused by production and transportation. For example, consumers in Europe pay no more  for berries from Peru than sprouts from Brussels, despite vastly higher CO2 cost.
While there is an EU emissions trading system (EU ETS) system which created a carbon market, it only works for major energy-consuming industries and does not connect directly to smaller organizations and consumers.
Consumer and Organization Driven Decarbonization Impact

Additionally, there is no universal accounting protocol to communicate carbon usage and savings data for both consumers and organizations, which exist for processes like financial transactions or email.

Impact

By creating a tool to track decarbonization efforts, this new public digital infrastructure would hold everyone accountable for their (green) choices, while incentivizing and empowering consumers and companies to invest in decarbonization. The protocol would unlock an entirely new market and makes CO2 saving and accountability ‘just part of the deal’.

WHAT WE ARE BUILDING

The challenge for the teams and everyone helping them:

“Co-create an inclusive global CO2 accounting framework and infrastructure to accelerate the consumer-driven decarbonization of our global economy. Incentivize participants – consumers, corporations, energy providers, accounting firms – to use a detailed, direct and transparent CO2 offsetting tool to enable stakeholder communication.”

Find out what each team is building and which part of the problem they are tackling, and how you can contribute.

Selected teams

Poort8

Kryha Carbon

TrueCarbon

Kakushin

Accenture

Ecosystem

VMWARE

KLM CARGO

VATTENFALL

DIGITAL ASSET

RIJKSDIENST VOOR ONDERNEMEND NEDERLAND (RVO)

DELL BOOMI

TIMELINE


By applying for Momentum, you can take part in these activities:

PREPARING

September-October 2020

Getting ready phase

Connect and prepare with everyone ahead of Odyssey Momentum (online):

  • Touching Base Session on
    September 15th
  • Getting Ready event on October 29th
  • Challenge meetup

MOMENTUM

November 13-15, 2020

49 hours of online mass collaboration

Co-create new solutions to this challenge with five teams and hundreds of experts:

  • Share your story and experience
  • Ask questions and provide feedback
  • Choose your favorite solution and become part of the pilot project after Momentum

IGNITE

December-January 2020

Starting the pilot

The best solution is turned into a pilot project with everyone involved.

Be the first to test and help improve the solutions.

SDG logo with UN Emblem_Horizontal Web

THIS CHALLENGE CONTRIBUTES TO SOLVING:

12.6 Corporates adopt sustainable practices and integrate sustainability information into their reporting cycle.